Ed Hardy was never among the big name fashion brands, but has long been iconic among US teenage costumers for its unique clothes designs and accessories. Ed Hardy is a sporty brand intended for the younger generation to wear with strong effects coming from tattoo and graffiti arts that make the brand heavily popular among skateboarders, fans of extreme sports and the teenage generation. Ed Hardy today is famous all over the world, and next to offering its great deal of fashion garments online on its website, you can find Ed Hardy stores all over the world. Let us look at where to find Ed Hardy stores in Dubai and what makes this brand so popular.
Ed Hardy is lesser known in the European arts culture, but he used to be an iconic figure in the United States in the Sixties and Seventies and was one of the best tattoo artists in the country, who helped tattoo arts to gain a bigger platform in terms of recognition. Mr. Hardy was working as a tattooist for a long time, then transferred into different other art forms and started to teach arts in different art schools. Ed Hardy has published a series of books about the art of tattoo called Tattoo time.
The fashion label of Ed Hardy was created in 2002 as a clothing brand that first started to deal with T-shirts featuring the tattoo art of his in different forms and diverse ranges. The most outstanding characteristic of the Ed Hardy fashion products is that it contains tattoo arts in their bold form, featuring these just as they would look like on the skin featuring bold colours and strong symbols out of which everyone can choose the ones to their taste. The Ed Hardy garments also feature symbols and tattoo art in different sizes, from big to small sizes. Ed Hardy products have soon become popular and gained the interest of the large Saks range that soon started to offer limited range of Ed Hardy garments in its Saks Fifth Avenue stores all across the United States.
The brand was acquired by the French Christian Audigier designer brand that has previously acquired other fashion labels as well. Mr. Audigier was the one who took over the designing part of all Ed Hardy garments, dramatically enlarging the collection, however with keeping himself to the original idea behind the designs. In 2009, Audigier sold Ed Hardy brand to Iconix Group that is responsible for the designs and management of the brand today.
Ed Hardy range offers clothes for men, women and has a large deal of shoe collections. The fabrics of Ed Hardy designs are of vivid colours. The website of Ed Hardy has been selling garments and shoes online since 2010 and the Ed Hardy professional Styling Tools brand was created that offers special hairstyling products all over the world. Ed Hardy stores work in franchise system and in the past few years, a great deal of stores have opened their doors all across the world. The brand is especially popular in the Far East.
The Dubai store of Ed Hardy is situated in the Dubai Mall. The store is very popular among tourists and teenagers and has a growing customer base too. If you want to check out the unique designs of Ed Hardy that are sold for an affordable price, don’t miss out on visiting Ed Hardy store in Dubai.